public is controlled by a set of written and unwritten rules and regulations.
Primarily focusing on noise reduction, these rules and regulations typically ask
users to avoid cell-phone operation in libraries, and on trains, buses and
airplanes. However, air-traffic regulations emphasize safety over politeness.
Most recently, the safety issue of drivers taking their eyes off the road
- 2 - OM1(146-2)and hands off the wheel to use their
cell-phones has received significant
attention both in the media and among politicians. Driving is a complex task
and any lack of concentration, however brief it may be, can result in a driver
losing control of a vehicle. Not surprisingly, cell-phone use has reportedly led
to fatal accidents. Hot debate followed the laws that had been passed to
eliminate cell-phone use by drivers. Since there is no doubt that cell-phones are
here to stay, it will only be a matter of time until they become a point of
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Al Cell-phones have penetrated the Japanese market because their
features make them very attractive.
B) Consumers of all ages tend to buy more than one cell-phone because
of very clever marketing by cell-phone companies.